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De Shang Yun Porcelain Branding Contest

De-Shang-Yun-Porcelain-Branding-Contest_800x600.png De Shang Yun Porcelain Branding Contest

De Shang Yun Porcelain Branding ContestDe Shang Yun Porcelain is looking for a new name and brand identity targeted at the global market, which includes logo design, distinctive graphic elements, packaging, and shipping solutions.The primary objectives are 1) to build a strong, recognizable global brand identity that reflects both deep Chinese cultural roots and a contemporary aesthetic appealing to international tastes, and 2) to present and promote Chinese white porcelain within the international market, focusing on craftsmanship and quality.The brand identity should reflect the essence of De Shang Yun Porcelain, creating a distinctive image tailored to the global market. This includes designing a logo that represents the company’s values and philosophy, accompanied by unique graphic elements that capture consumer attention. It is crucial that the brand identity also encompasses packaging, ensuring not only an attractive aesthetic but also the use of eco-friendly and functional materials in line with the brand’s premium image.For more info: https://bit.ly/Porcelain-Branding-ContestContest Timeline Upload Phase: 16 October 2024 – 18 December 2024 (1.59 PM UTC)Concept Review: 11 November 2024 (1:59 PM UTC)Client Voting: from 18 December 2024Winner Announcement: approximately by the end of February 2024Award€3000Eligibility CriteriaParticipation is free of charge and open to designers and creative talents of any nationality aged 18 years or older.


Short Description

De Shang Yun Porcelain Branding ContestDe Shang Yun Porcelain and Desall are seeking innovative proposals for a new brand name and identity that reflect the essence of Chinese porcelain craftsmanship while appealing to an international market. The logo, packaging and the other elements should combine tradition and modernity, highlighting elegance, cultural depth, and premium quality. Deadline: 18 December 2024




Organizer

https://www.desall.com/

Link to Competition

Link to Registration form

Prizes

Award€3000

Type of Competition

Open to the public/Minimum requirements (Open to anyone that complies with the requirements), Single stage (Winners selected immediately)

Who can Participate

Eligibility CriteriaParticipation is free of charge and open to designers and creative talents of any nationality aged 18 years or older.

Dates and Time Frame

Registration Opens October 16, 2024
Registration Closes December 18, 2024
Deadline to Submit Project December 18, 2024
Winners announcement Date

Languages

English

Location of Competition

online

Location of Project (if developed)

online

Additional Information

Banner, Poster, Brochure or Triptic of Competition

De-Shang-Yun-Porcelain-Branding-Contest_brief_ENG.pdf

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